The
access to the external market is a challenge for any business aiming expansion,
therefore it is necessary to analyse the real export possibilities of the business,
which could be done by answering the following questions:
1) Is your product able to compete in external markets (price, quality and opportunity)?
2) Does your business have production capacity and flexibility to fulfil
the possible external demand?
3) Does the business have access to funding?
4)Can it offer ideal delivery time?
5) Does it have the necessary infrastructure and structure for developing
an export project?
6) Can it offer good after-sales services?
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What shall I export?